Working closely with the Creative Director on the conceptual development and execution of the campaigns, from the start to the delivery.

Planning and executing the shooting – developing all necessary creative briefs including moodboards, casting, styling, H&MU, location and on-set direction.

Managing photography edits and postproduction with retouching and design partners.

Guiding and directing the 360° channels executions, working on the print and digital layouts, in-store tools and collaterals development, together with designers and copywriters.